ALBA_OS / PORTFOLIO 2026
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Product design
In development
A new tool for post-production
Planning the invisible work that keeps every frame moving.
THE PROJECTFlow Ops is a planning and operations platform for post-production facilities, bringing schedules, resources, deliveries and archive workflows into one calm view.
FlowOps product walkthrough
THE PROCESS
FlowOps was born from real experience in post-production. Every stage has been driven by identifying industry challenges, researching existing solutions, and designing a more intuitive workflow platform.
While working in a post-production facility, I experienced firsthand how difficult it was to anticipate bottlenecks, balance workloads, and plan resources. Existing tools focused on tracking work rather than helping teams stay ahead of operational challenges.
I explored production management and scheduling platforms used across the industry, analysing their strengths, limitations, and identifying opportunities to build a workflow centred around planning, visibility, and ease of use.
FlowOps was designed using Lovable, inspired by modern, minimalist interfaces. Every screen prioritises clarity, fast decision-making, and reducing unnecessary complexity for post-production teams.
The product is currently being iterated through interactive prototypes, refining workflows, testing new features, and improving the overall user experience before development of the MVP.
The first functional MVP is currently in development. It will focus on validating the core planning, resource management, and workflow tools that form the foundation of FlowOps.
Identity & motion
Selected visual work
Image · Typography · Movement
Visual identities, motion graphics and communication systems developed across image, typography and movement.
An educational platform created to make colour grading more accessible, encourage dialogue and invite questions about the creative and technical process.
Colour grading · Educational content · Content design · Social mediaView @huegrading ↗An independent identity brief exploring movement, community and contemporary running culture through a flexible graphic system.
Concept development · Logo design · Typography · Social design · MerchandiseMotion-poster study combining graphic composition, animated typography and 3D design.
Motion graphics · Typography · 3D designA motion-graphics sequence exploring rhythm, timing and animated typography.
Motion graphicsFilm & television
Selected productions
From ingest to archive
Selected productions where I helped protect, verify, shape and move the image safely through the pipeline.
Ingest · Backup · Delivery support
Ingest · Backup · Delivery support
Mezzanine creation
Ingest · Backup · Delivery support
Ingest · Backup · Delivery support
Delivery support
Conform · VFX pulls
Conform · VFX pulls
Ingest · Backup · Delivery support · Verification · Dailies upload
Ingest · Backup · Delivery support · Verification
Conform · VFX pulls
Delivery support
Post-production Assistant
Colourist
Colourist
Visual storytelling
Selected series
Personal & commissioned
Documentary, portrait and personal projects exploring memory, identity and place.
Awards & exhibitions
Selected recognition
Exhibited, screened, recognized
Nominated for Best International Film.
Curated by Kasia Kowalska.
Curated by Atilla Gluck.
Curated by Kasia Kowalska.
Recognition for “Decreto de expulsión: los niños del exilio”.
Finalist participation for “La Nutria”.
Curated by Ania Dabrowska.
Curated by Zelda Cheatle.
Technical team participation on the documentary project.
Profile
Madrid, Spain
Creative eye. Technical spine.
I’m Alba de la Cruz, a Media Designer and Post Production Specialist.
My media design work includes visual identity, motion graphics, typography, social content and UX/UI projects. I’m interested in how design can make information clearer, more engaging and easier to understand.
I’m passionate about visual storytelling, colour grading, photography and the craft behind every production. I enjoy exploring how image, colour, typography and movement can work together to shape an audience’s experience.
I’ve worked across feature films, television, documentaries and commercial productions, combining technical precision with a creative approach to help bring stories to life.
My independent work includes identity design, educational colour-grading content, motion and 3D experiments, photography and UX/UI design.
As part of my independent practice, I’m developing FlowOps, a product-design project exploring how UX/UI and intuitive digital tools could improve post-production planning, media management and production workflows. The project allows me to combine my industry experience with research, interface design and prototyping.
I believe the strongest work happens where creativity, technology and thoughtful design come together.
Based inMadrid, Spain
Working acrossPhotography · Film · Post
Available forCreative & technical collaborations
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Selected film artwork belongs to its respective productions and distributors. Portrait photography: Isabel Wagemann.